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Your Logistics manager in Bremen has a very angry Sales Director in Chicago on the line: the promised urgent shipment has disappeared off the face of the planet. In Bremen it's 5 pm on an unusually warm and sunny Friday afternoon and your Logistics manager was already getting ready to leave for the weekend. Does he have not only the essential foreign language skills but also the intercultural understanding to calm and reassure his US partner in this tense situation?
Can you confidently state that your company's external corporate PR communications are equally effective in the USA and Canada? World2World's Consultants will analyse your presentation text and body language, tune your preparation for a key negotiation with prospective Clients and examine your press release from the perspective of the relevant national and company culture at which it is directed. It is not unusual for a nascent international business relationship to be broken off suddenly and apparently without clear reason: mutual trust and respect between partners are fragile elements and can easily be destroyed through intercultural insensitivity. We can help you make the right first impression on your foreign business partners and will raise your awareness of the national and company cultural factors that may affect your relationship with them. World2World's Consultants have been active for several years in the various fields of intercultural relations between Western and Eastern Europe, Russia, North and South America, and the Middle and Far East. We can help you pinpoint probable areas of mutual understanding and to identify critical behaviour patterns with a view to building an atmosphere of trust between you and your foreign business partners. W2W Consultants are usually native speakers of the language of the culture you are targeting and have considerable business experience themselves. |
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